Sharing stories about coffee, stories, and stoke
If you’ve checked out the coffee selection on our website, you would’ve noticed we only had two coffee offerings listed. Behind the scenes, we were doing a lot of recalibration … adding more coffees, transitioning to a different roasting space, creating new labels, and more.
But now? We have coffee! Four, to be exact (we already had the Trail Builder Blend listed, but it has a new label). Here they are!
This past year we created a page on our website called Brew Coffee Do Good. It's one small way to grow our involvement in giving back to the mountain biking community. It's only the beginning too ...
It seems like a rare occasion when you show up for a trail building day, and there’s no coffee. Most often, people are simply bringing their own. Other times, someone will swing by a Starbucks and pick up donuts along the way. Either way, we know coffee is essential. Especially since trail building season goes throughout the winter here in the Pacific Northwest. Mornings typically are cold (but not freezing) and damp.
We all know the phrase “social drinkers.” Whether we’re talking beers or coffee, there’s a world of difference between sipping on a brew alone at home or at a coffee shop, trailhead, or brewery with friends. You see, we’re social creatures. While we could do things alone, we find the most meaning and significance in doing those same things in community.
A few weeks ago, I went to a trail building work party. Work parties come in all shapes and sizes regarding how close or accessible work sites are to either the trailhead or drive-in spot. In this case, it was park at the trailhead and then bike in. It was roughly 3-3.5 miles to get to the worksite.
As a mountain biker, I love trails. We all do. In fact, we often talk about our favorite ones. We will also talk about amazing trips and grand adventures that focus on riding some trail system … Whistler, Sedona, etc. We all love our trails. And we should.
