Memberships are all the rage. We’ve all collectively subscribed to and are members of more emails, services, clubs, and organizations than we can count. We’re not simply subscribed to one streaming service… you gotta have Netflix, Hulu, Apple+, Prime Video, and more. So why do we do it? Because it adds value to our lives. So, what’s the value or benefit of being part of the Loam Family?
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Loam Family
Yep, you heard it. We’re rebooting the Loam Coffee Ambassador Program. Hopefully, this reboot is better than most modern-day reboots … White Men Can’t Jump, Space Jam, Red Dawn, and more. Most of the time, we inwardly cringe when we hear the word “reboot.” I even heard talks of rebooting the Twilight series … criminal.
But rebooting the Loam Coffee Ambassador Program?
Mountain biking is about community. It’s also a special community. It’s not exclusive to mountain biking but is also found in BMX, gravel, cyclocross, etc. When we gather together to ride, laugh, and be together, we believe something special happens.
Race season is well underway. Whether we’re talking about local races sponsored by the area bike shop or international race series sponsored by Red Bull, riders all over the world are grinding away to not only make the podium, but to see their dreams come true. We catch up with Loam Coffee Team Rider Malene Degn and get the scoop on the latest in her world as she is in the throes of her race season. We hear more about her new team, her new bike, and what is before her this season.