Just Ride

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Just Ride

I have an affinity for obscurity ... off-the-beaten-path places, no-named bands that fill my Spotify playlist, and simply the innate desire to go upstream. Fortunately or unfortunately the same applies for my tastes in bikes. You see, for a number of years before moving to the Pacific Northwest I rode a singlespeed XC bike at a time when most were not. I was drawn to the allure of singlespeed riding simply because it was "different" back then. But I had help.

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Roots

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Roots

Every story has a beginning. Our personal stories are no different whether we grew up in the backwoods of obscurity or with an abundance of opportunities and privilege. Our stories define us and much of it was set in motion from our beginnings. Roots are important. They are part of our story. Loam Coffee's story is rooted in mountain biking. Ironically though, those roots are not from the douglas fir or other trees in the Pacific Northwest.

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Loam Cruising - Video

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Loam Cruising - Video

Loam Coffee Ambassador Cooper Quinn and Robin Munshaw of Wildland Media head out to drink coffee, shred, and film on the North Shore in North Vancouver, BC. Here is an edit of their day in the woods as well as some photos.

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The Wide World of Coffee

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The Wide World of Coffee

Coffee and mountain biking are similar on many fronts. Not that a bag of coffee is technologically complex like new Fox 36 FLOAT forks, but coffee is surprisingly one of the most complex things that we consume. However, as much as we love coffee and mountain biking they both have unfortunate parallels. They can be derided for their snobbery.

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