Sharing stories and adventures about all things coffee, stories, and stoke
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economic development
It should be no surprise when we talk about building new trails as a potential catalyst for economic development in rural communities. It is met with opposing views. Some embrace it, particularly those who’ve been impacted positively by it. Then others decry it arguing it could very well lead to rural gentrification. Look no further than the Whistlers or Vails to validate this. Which is it?
While this may sound like the title of an article in an obscure academic journal, we want to have a conversation. No, we won’t be citing any latest research, nor will this be filled with bottomless footnotes. It’s about thinking through the where and how of our lifestyle as mountain bikers, gravel riders, and coffee drinkers.
I know, not the “normal” kind of article written by a coffee roasting company. You’d think we’d spend more time writing about dialing in brew methods, coffee roasting geekdom, the process of sourcing green beans, and the like. While those are fun conversations … what people are most interested are finished products or results. Meaning, what can coffee do for you? That’s a similar conversation with frame builders. Sure, they could post endless articles about the specific processes of making carbon frames, welding techniques on aluminum frames, and the like … but what we really care about is how the bike performs while descending a steep chute or how well it climbs without compromising suspension travel.
