Rolling Out New Coffees and Gear for the Summer
Coffee is an agricultural product. More than that, the coffee “bean” isn’t actually even a bean. It’s a seed from a coffee cherry. Like anything in agriculture, there are various growing seasons depending on the location. Therefore, when sourcing green coffee, we rotate through different coffee based on what is available and from where. That is why I’m excited to share our latest coffee offerings with you.
Green beans? As I mentioned, the coffee bean is a seed inside a coffee cherry. There are different ways to get the seed out. The whole process of removing the cherry pulp is what we mean by how the coffee was processed. Washed? Natural? These are different ways to remove the pulp. Then the seeds dry out and harden to become what we call green coffee. We get this delivered to us, which we then turn around and roast.
One of the fun adventures in coffee is sourcing green beans from different farms, producers, and regions of the world. We’re rolling out two new coffees this summer.
MEXICO CHIAPAS EL JAGUAR
Our El Jaguar unroasted coffee beans come from a group of small producers in the town of Siltepec in central Chiapas. This strictly high-grown raw coffee was produced under traditional farming methods, shade-grown coffee, craft de-pulped, fermented, washed, and sun-dried.
ETHIOPIA GUJI MORMORA NATURAL
Our Ethiopian coffee comes from the Mormora Farm. Mormora Farm's 200 hectares are mainly comprised of coffees grown under the shade of a forest canopy. Hand-picked coffee cherries are delivered to the processing station. After hand-sorting to remove any unripe, overripe, or damaged fruit, the coffee is laid to dry in direct sunlight on raised beds. Cherries are turned frequently to promote even drying over the course of three weeks.
LOAM COFFEE GEAR
Along with new coffees for the summer, we’re also releasing a few more t-shirts. I personally am always on the hunt for good t-shirts to wear. Also, I’ve pretty much moved away from wearing jerseys when I go riding, whether on my mountain bike or gravel bike. I kinda like just wearing t-shirts and jorts (you read that correctly).
Simple. Minimalist. Just like Loam Coffee. Even though I own Loam Coffee, I love wearing Loam gear, whether hats, beanies, or t-shirts. They are always great conversation starters when I’m out and about or on the trail. The best times are when I run into people who buy our coffee and have done so for years.
Thanks again to all of you who have continued to reach out since I took back ownership. Whether through emails, DMs, or chatting with people at the trailhead, I’m excited that you’re excited about where Loam Coffee is going. I know I say this a lot, but I couldn’t do this without you. I’m excited about what we’re building here.